Thursday, October 2, 2008

Drastic drop in NTV's GRPs

 

TV5 celebrated its first anniversary on Thursday. It is a moment of celebration since it has achieved a lot. It crossed NTV which was a month ahead of it . Now TV5 is targetting to cross ETV2 also. But the management has given an impression that it is the no.1 channel and almost all the guests at the anniversary function repeated the same saying that the number one channel has to retain its position. They are kept in dark and the fact is : TV5 is still only half of the number one channel TV9. To make it more clear, let us see the latest ratings of these channels during the week ending with 27th Sept.

Among the news channels, TV9 has scored 139 Gross Rating points and its market share comes to about 5%. ETV2 has 76 points and the share is 3%. It is closely followed by TV5 with 72 points and 3%. There is drastic fall in NTV's performance as its GRPs are a mere 47 which comes to 2% market share. Gemini News is just less than 0.4%. It is imminent that Mr. Chowdary look back at his news channel though he is busy launching Vanitha TV.

Coming to the Entertainment Channels, Gemini ( 27%) , Teja ( 15% ) and Maa ( 14% )  continue to be in the first three positions while ETV ( 13% ) scaled up to 4th place, pushing back Zee Telugu ( 12% ) to the 5th place.


 

2 Comments:

Anonymous said...

hai frd...

meeru endhuku wrong information post chestunnaro teliyatam ledu..

mee blog first nundi chooste baavundi but meeru TV5 information wrong istunnaru anduke idi mee drustiki teesuku vastunnanu

overall ratings choosukunte tv5 second palce lo vundi..

okay meeru grps teesukunnaru adi teesukunna tv5 second palce lo vundi

okasari check cheyyandi

tv9 = 39.52+45011+48.19=132.82
etv2=21.84+25.45+27.56=74.85
tv5=22.67+26.26+29.68=78.61
ntv=15+16.67+17.77=49.44

so meeru post chesina item wrong ..etv2 third palce lo vundi...
tv5 contious second palce past 2 weeks

plz correct it other wise mee blog lo news wrong anukune pramadama vundi



from
close insider of TV5

Anonymous said...

Dear Blogger
Drastic drop in GRPs/ TRPs will happen in future also. All the journos are not working for Channels where they are employed. They are working for thier personal career. Taking undue advantage of media boom , people are fighting for their positions and engaged in grabbing them. All Input and Out put editors, new designations like executive editor etc..are the fancy designations they want to hold. With out any experience in television journalism, these people became pain in neck for their bosses. with their biassed analysis and fake reporting Soon they will become a headache to viewers also.